What's up with this difference between men and women?

sadly b/c they're not seen as "manly" enough... i mean, if there's a magazine rack, and a "male cosmo" was sitting beside... idk, Guns and Ammo, which one would make you look more manly? Most guys wouldn't even buy it b/c of that, even if they did want to read it.. it's all about society and gender roles and all that stuff... maybe you should make this magazine and hopefully it will be successful! I'll even help! :)